Course Description:

Like a bad car accident, dental marketing is a wreck. From templated creative work to direct response tactics, dental marketing has relied on auto-pay methods that fail to establish transparency and leave doctors with broken trust. Josh will walk you through proven solutions to turning your dental marketing upside down. In the end, you’ll discover that what once was a wreck can be turned into something beautiful.

Course Objectives:

  • Determine how to communicate your brand with human empathy
  • Discuss solutions to building brand equity in your community
  • ​Identify keys to creating websites that build trust

Author Bio:

Joshua Scott is a marketing speaker and consultant who has spent the last 17 years in the dental industry.  He works with dentists and practices around the country to create confident marketing strategies.  He leads Studio 8E8 (pronounced “88”), a creative dental marketing firm specializing in brand creation, websites and digital solutions.

Apply to speak for Dentistry's Got Talent HERE

 

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