Perfect Place to Put a Practice Podcast

July 14, 2019 | 0

Perfect Place to Put a Practice Podcast

 

We discuss topics on demographics, psychographics, geographics, and site selection for professional practices. This is a weekly podcast that is most applicable to doctors practicing in the United State.


Specialist & Niche Practice Competition Ratios

Listen to Specialist & Niche Practice Competition Ratios

Demographers have to take into account SEVERAL factors when considering whether there is room for one more office in a particular location.  Nevertheless, we keep seeing numbers published that don't take them into account.  The result can be a very costly error.  In this episode, we explain some of these factors that we use that you should consider.

Process of Site Selection

Listen to Process of Site Selection

If you want to make your aspirations in professional practice a reality, you need to choose the right place to open or to purchase.  This episode tells you the process. Don't miss it!

Demographics Promise & Disaster

Listen to Demographics Promise & Disaster

There is a noted decline in population size in certain places and doctors must know about these trends NOW.  Not only is it going to affect where they want to practice in the future, it is having an impact on the CURRENT locations. This is a great session for a little cautionary tale.

The Two Virginias & The Demographic Civil War

Listen to The Two Virginias & The Demographic Civil War

It was once possible to consider different states as homogenous locations for practice.  That is over.  The current trend to recognize that demographic and psychographic differences are very different within the same states.  We look at Virginia and Colorado as case studies.

Small Towns and Smaller Cities

Listen to Small Towns and Smaller Cities

This is a list of 11 markets that are leading the way.  They are places that are showing significant growth and communities that doctors may want to investigate on where to practice. They are neither rich nor popular but they are great bread-and-butter communities.

Practicing in Hawaii

Listen to Practicing in Hawaii

It goes without saying that Hawaii is generally considered a success story due to high employment and serious demand for healthcare practices.  But the trend data shows a sudden decline in population and it is important to know why.  This episode is all about the good and the bad of practicing in Hawaii.

Practicing in Rustbelt States

Listen to Practicing in Rustbelt States

No, there are not many locations that are "prom queens" in this region.  But if you are looking for reasonable competition, favorable growth, acceptable cost-of-living and general, the Rustbelt States have a few gems.

Using a Telephone Consultation to Find the Perfect Place to Practice

Listen to Using a Telephone Consultation to Find the Perfect Place to Practice

This episode refers to our least expensive customized research service to find a perfect place for YOU.  It describes what a healthcare practice demographer does and give you the priorities you should know to the the most out of this service.

Practicing in Ohio & Understanding World Demographic Trends

Listen to Practicing in Ohio & Understanding World Demographic Trends

As the world population ages, they will be coming to the U.S. for medical and dental care like never before.  But older patients are not going to be like the younger Cohort.  ALSO, we talk about specific places in Ohio you may want to consider to set-up or purchase a practice. Good Stuff!

Practicing in Arizona

Listen to Practicing in Arizona

There are several reasons why Arizona generally and Greater Phoenix specifically have taken off.  Reasonable home prices, new jobs, inexpensive energy, reasonable tax rates and more are acting as a magnet to population.  It doesn't hurt that you can play golf all year. Find out where to look!

"Yeah, but" Locations

Listen to "Yeah, but" Locations

Sorry, no place is perfect.  Sometimes what you really need to consider is what is really important about your practice location and what is not worth compromising over.  In fact, we list five locations that are really wonderful for some doctors and practices and some that are just not so hot.

Practicing in Greater D.C.

Listen to Practicing in Greater D.C.

It is certain that this part of Northern Virginia, Southern Maryland, and the Federal District has been growing in population and affluence.  But with this come certain challenges for practice, particularly for new practices, that exist in greater measure than in almost any other MSA.  In short, it is a victim of its own success.

The Offer

Listen to The Offer

This is a raw audio file of Mike Green giving his outstanding seminar on how to develop "The Offer" or "The Message" about your practice as it relates to the Demographics and Psychographics.

It is an outstanding cut by one of the smartest market researchers anywhere.

Practicing in Los Angeles

Listen to Practicing in Los Angeles

It is true: Los Angeles is not growing.  But that should not be taken as a sign that practice, even a start-up practice, is not possible  This episode is all about finding potential practice sites that appeal to a new patient-base.  I discuss how this has happened and is likely to happen in the near future.  Stop sitting on your hand! Opportunity awaits you if you are diligent and a little creative. 

Practicing in New York City

Listen to Practicing in New York City

It is easy for a demographer to slap together data and charts for most cities in America.  That is not the case for New York City.  This episode reviews where the parts of the City contrast with each other and show you what you need to consider to enter this market as a start-up or practice purchase. 

Practicing in Chicagoland

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This episode is all about the Greater Chicago area.  It is about the places that are showing promise and why the region is in trouble. At Doctor Demographics, we can tell you where to look and where to avoid.

Five Reasons to Practice In Seattle

Listen to Five Reasons to Practice In Seattle

There are some outstanding reasons to practice in Greater Seattle.  This episode goes through those reasons as well as the cautions such a vibrant but expensive place should cause as one studies the regions.  One of the big take aways is to reduce one's commute as much as humanly possible.

Examples of Psychographics, 3rd of 3

Listen to Examples of Psychographics, 3rd of 3

In this episode I discuss two examples of LifeModes and actual Psychographic Groups that are on the rise in the U.S.  The idea is to show you what these groups sound like and how they apply to different professions (veterinary and dental).  I am hoping that you can see how this information can make a big impact upon your practice promotion and location.

How Psychographics Can Help You Find a Great Practice Site

Listen to How Psychographics Can  Help You Find a Great Practice Site

What is a LifeMode and what does it represent in finding the best patient base out there?

FORGET the Competition Ratio! Only Patient Type Matters

Listen to FORGET the Competition Ratio! Only Patient Type Matters

If you want to know where to purchase a practice or to start-up on office, the psychographics are what matters.  It is not a matter of competition ratio (regardless what your accountant or consultant are telling you). The problem is that they may be well-meaning in their recommendations but they don't know enough about the new social-science research to tell you what you need to know.