The Raving Patients Podcast

March 19, 2018 | 0

The Raving Patients Podcast

The Raving Patients Podcast, where reputation matters! Get ready to learn not only how to revitalize your practice’s online reputation, but also increase your visibility and credibility on Google and how to use the power of your happy patients to market your practice online with The Reputation Doctor himself, Dr. Leonard Tau!


Episode 15: The Authority Practice

Listen to Episode 15: The Authority Practice

Dr. Jeff Anzalone is a periodontist, author and dental coach. You can learn more about him at TheAuthorityPractice.com and DebtFreeDr.com

Episode 14: One of the Twenty-Five People Shaping Hyperlocal Marketing

Listen to Episode 14: One of the Twenty-Five People Shaping Hyperlocal Marketing

Evan Lazarus is a highly accomplished entrepreneur, with a proven track record of effectively building, managing and scaling businesses. With an eclectic background that includes launching and growing a $100M hedge fund, building a digital publishing company, an education company to his current digital & print agency business, Evan possesses the knowledge to help businesses escape marketing mediocrity to ignite tangible results.

Evan is widely considered an expert in business operations, growth strategy and was recently named one of the twenty-five people shaping hyperlocal marketing. Evan is also a keynote speaker, Dad, little league coach and tennis junkie.

Episode 13: Secrets of a Tax-Free Life

Listen to Episode 13: Secrets of a Tax-Free Life

On this week’s episode of The Raving Patients Podcast, Len has a conversation with Craig Cody, a CPA and certified tax coach and former New York City police officer.  Craig has co-authored an Amazon best selling book, Secrets of a Tax-Free Life.  During their 40 minute chat , Craig and Len talk about various topics regarding your dental practice and using a CPA.  Here are some of the things you will learn in this podcast.

What are the biggest mistakes you see dentist making regarding taxes?

How business owners can use their CPA to their Advantage?

How often should you communicate with his/her CPA and why is it so important?

What are the 10 most expensive tax mistakes that cost business owners thousands?

What are some tax changes that occurred in 2019 that dentist should be aware of?

Why failing to plan is one of the biggest tax mistakes practices can make?

How can dental providers lower their tax bill? 

Listen to this weeks episode and take away some tips for your practice. 

Please remember that if you like this episode tell your colleagues, review us  on itunes, check us our on Facebook and subscribe to our podcast so you don’t miss another episode.  Thanks for tuning in to the Raving Patients Podcast , where your reputation matters.

 

Episode 12: Simple Dentist's Wife

Listen to Episode 12: Simple Dentist's Wife

Nancy identifies herself as a “simple dentist’s wife” that now works in her small family practice. As a full-time partner, Nancy is in charge of all things not related to the actual delivery of dentistry.

Episode 11: The Naked Dentist

Listen to Episode 11: The Naked Dentist

Bio:

Known as “The Naked Dentist” for his column in Dr. BiCuspid, Curtis Marshall has a unique passion for dentistry with over 10 years of experience in practice management, dental coaching, and operations, along with years of experience in marketing and communications.  As a founding team member of Dental Intelligence, Curtis utilizes his passion and skills to help dental professionals nationwide take their companies to the next level. Dr. Bret Tobler said, “Curtis is a fantastic motivator. He is energetic, charismatic and personal. He is the kind of guy who makes friends wherever he goes. He’s been a great resource for growing and promoting our business.”.

 

Topics:

Status quo (what is happening right now in dental offices with metrics)

Morning Huddle

Case acceptance

Empowering team with reporting (the power of reporting, not reports)

 

Episode 10: Predictable Patients Systems

Listen to Episode 10: Predictable Patients Systems

On this episode of the Raving Patients Podcast, Justin Jacques from Predictable Patients Systems join Len to discuss some paid advertising options on the internet.  Justin talk about his specialty… running Facebook Funnels targeting specific demographics and procedure types and why they are an effective way to drive new patients to your office.  They also discuss how to measure the ROI you are getting from this avenue and how what he does differs from other companies. Other topics covered are why having a steady flow of reviews are important prior to starting Google Adwords or Facebook Marketing. He will also share some things that you need to know as a consumer when dealing with this type of marketing for your practice.  Tune in to find out more on this episode of the Raving Patients Podcast.  

 

Episode 09: Dentistry's Communication Coach

Listen to Episode 09: Dentistry's Communication Coach

Katherine is Dentistry’s Communication Coach! International speaker, author, and coach in the US, Canada, and UK, Katherine’s known for helping professionals develop unscripted, exceptional telephone and client communication skills, personal and professional greatness, as well as train-the-trainer and executive speaker’s programs. Her company, LionSpeak, helps practices, teams and executives achieve extraordinary results by communicating with greater clarity and inspiration. She’s consulted with CareCredit, Philips Oral Healthcare, Sirona Cerec, Henry Schein, eAssist, and Patterson Dental. Spotlight-On-Speaking champion, National Speaker’s Association member, Speaking Consulting Network board member, past-president Academy of Dental Management Consultants, recipient of the Linda Miles Spirit Award.

Episode 08: Drew Sparks Returns

Listen to Episode 08: Drew Sparks Returns

Drew Sparks is the co-founder and CEO of Swell CX. Swell is a reputation management and customer experience platform for small businesses of every kind. His background is in Mechanical Engineering and he graduated from the University of Utah. After working for a few years as an engineer in the oil industry, Drew had the opportunity to help a friend with a healthcare services start-up. While growing that, he recognized the need for a tool like Swell and started building the platform for Swell.

Swell was born in 2017 and is venture-funded. It helps practices of every size collect more patient testimonials directly on sites like Google and Facebook. Consistent reviews are extremely important in today's competitive world and can help your practice be found easier online and stand out from local competition. Swell's technology automates the process of inviting patients to leave public reviews within a matter of seconds and allows you to manage, respond, and track your public reputation from one dashboard. Collect more reviews. Get more patients. Grow your practice.

Episode 07: Tik-Tok

Listen to Episode 07: Tik-Tok

Chris Vo, D.D.S. -- I graduated from the UNC School of Dentistry in Chapel Hill in 2012\. Like most new grads I associated for a few years before buying my own solo practice in a small town in 2015\. I ran that practice for nearly 3 years before selling it to a friend. During my time as an owner I realized I enjoyed doing my own marketing, which made a lot of sense considering my self taught background in photography, film, web design and other visual arts. After selling my practice, I began consulting with friends who were running their own practices and who were calling me asking me marketing questions. Today, I work a couple days a week clinically with a buddy from dental school, Dr. Heath Brantley, at Wendell Family Dentistry. I also help run the marketing for that practice as well as the dental CE learning center above to practice, the Wendell Learning Center. This CE center provides dental courses that blends clinical and business principles. On my non-clinical days I consult with other dental professionals, mainly as it pertains to marketing and branding. Outside of dentistry, I enjoy spending time at the coast, traveling, reading, and most recently, getting lost in the world of Tik-Tok.

Episode 06: Marketing by SOS

Listen to Episode 06: Marketing by SOS

Jennifer is the co-founder and CEO of Marketing by SOS.  She uses her experience in the industry (daughter of orthodontist and a patient for way too many years) plus educational background in Public Relations, plus being a mom to approach her agency support of orthodontic and pediatric dental offices.  Her boutique team serves practices with a range of services, including branding/rebranding your practice, internal and external referral strategies, contests and promotions, social media, graphic design and websites. Our team is equipped to provide just about anything you can dream up (or we can dream it up for you!), see it through from start to finish, and deliver results.

Episode 05: America’s Most Productive Dentist

Listen to Episode 05: America’s Most Productive Dentist

America’s Most Productive Dentist, Dr. Bruce B. Baird has a lifelong commitment to dental excellence. A nationally renowned cosmetic dentist, Dr. Baird is an international teacher and speaker on cosmetic, reconstructive, and implant dentistry, business management, and communication development.

Instrumental in development of the Quadra-Guide surgical stent and Equaspacer Implant System, Dr. Baird also founded the Texas Centers for Implant Dentistry and Compassionate Finance. He is also involved with the American Academies of Cosmetic Dentistry and Implant Dentistry, the International Congress of Oral Implantology, and the Academies of Osseointegration and General Dentistry.

Recognizing his ability to help other dentists achieve the same success he has experienced in his practice, Dr. Baird partnered with Vicki McManus Peterson to create Productive Dentist Academy which has been an invaluable resource to dentists nationwide. Dr. Baird is now sharing his knowledge of dentistry by hosting The Productive Dentist Podcast where he will share his expertise on productivity, scheduling, leadership, management, delegation, teamwork, and much more

Episode 04: Insanely Awesome and Successful Dental Team and Practice Culture

Listen to Episode 04: Insanely Awesome and Successful Dental Team and Practice Culture

Christian is passionate about using technology and finding cost effective solutions for dentists and patients. He has spent his entire career as a student of patient attraction strategies and communication skills for case acceptance. His greatest accomplishment has been being a part of the development of an Insanely Awesome and Successful Dental Team and Practice Culture!

Episode 03: Swell CX

Listen to Episode 03: Swell CX

Drew Sparks is the co-founder and CEO of Swell CX. Swell is a reputation management and customer experience platform for small businesses of every kind. His background is in Mechanical Engineering and he graduated from the University of Utah. After working for a few years as an engineer in the oil industry, Drew had the opportunity to help a friend with a healthcare services start-up. While growing that, he recognized the need for a tool like Swell and started building the platform for Swell.

Swell was born in 2017 and is venture-funded. It helps practices of every size collect more patient testimonials directly on sites like Google and Facebook. Consistent reviews are extremely important in today's competitive world and can help your practice be found easier online and stand out from local competition. Swell's technology automates the process of inviting patients to leave public reviews within a matter of seconds and allows you to manage, respond, and track your public reputation from one dashboard. Collect more reviews. Get more patients. Grow your practice.

Episode 02: Step Up Your Social Game

Listen to Episode 02: Step Up Your Social Game

Scott Warner is a serial entrepreneur. His portfolio of success covers everything from tech start-ups to restaurants, from online blogging to film. He has a visceral passion for building companies that are innovative, profitable, and viral. A go-getter who never settles for less than the best, Scott has an uncanny ability to build teams who share his same vision.

As CEO of Gigg Inc, Scott's endeavors are directed by a desire to help companies better understand and utilize the social media landscape while improving focus on business intelligence. Scott has had a life-long love for music and the entertainment industry. Gigg Inc was originally created to help open doors for aspiring artists through the company’s social media platform. Over time, he realized the Gigg feature set offered valuable solutions to businesses. While Scott is focused on providing Gigg's platform to businesses, his passion for the arts remains in tact.

Through Gigg’s talent discovery medium "CONTENDR", Scott continues to provide musicians a chance to be seen and heard on a global scale. Gigg was named a Top Ten Start-up at SXSW by ComplexTech in 2013. For eleven years Scott helped to build Pinnacle Security, a leading home security provider in North America with annual sales of over $150 million. He quickly becoming a top sales rep and top manager, and was appointed Vice President. Scott and his organization generated more than $150 million in sales during his time at Pinnacle. Scott has also been an angel investor for twelve businesses—from restaurants to health care products to savvy tech. Scott has always had an interest in discovering and building startups with true potential.

Episode 01: Cory Pinegar

Listen to Episode 01: Cory Pinegar

Cory Pinegar is an experienced Chief Executive Officer with a demonstrated history of working in the telecommunications industry. Cory is a strong business development professional currently finishing a Bachelor’s Degree focused in Economics, Business from Brigham Young University.

Episode 61: Hubert Park

Listen to Episode 61: Hubert Park

Hi my name is Hubert Park I'm a board-certified pediatric dentist and I've been private practice for five years. I did almost all of my dental training at Tufts in Boston and did one year GPR residency at Cornell in upper eastside Manhattan. I've been married for four almost five years to my wife Amy and we have a daughter named Alina. After years of associateship at multiple offices, I bought a pedo/ortho practice in Lynn, MA. I'm passionate about early childhood development, advocating for children's needs both in the U.S. and also internationally (about to go on my fifth mission trip to Mexico this summer and I have been to Kenat, the Dominican Republic, Zambia, and Bolivia). 

Episode 60: 1-800-DENTIST

Listen to Episode 60: 1-800-DENTIST

Fred is the co-founder of 1-800-DENTIST and served as the CEO for over 20 years. He started his journey in the big agency advertising world and later shifted his life’s work to gaining the attention of consumers and then matching them with dentists.

Through their 24-hour live call center based in Los Angeles, Fred and his team field more than 12,000 contacts a day from various media sources; including, national television, local radio, bidding on more than 1 million keywords in any given month, and cell phone advertising.

Because 1-800-DENTIST is the largest dentist referral service in the country, Fred has had the opportunity to meet some of the most successful dentists in the U.S. He is animate about learning from these dentists and has consolidated much of this knowledge into his book.

Throughout the year, Fred also lectures on practice marketing and has spoken at major dental shows like Greater New York Dental Meeting, The Best Seminar Ever, The Townie Meeting, and most recently Harvard School of Dental Medicine. To give back to the community, he also speaks to study groups and at client appreciation days, sponsored by dental products companies or specialists. 

Episode 59: Growing Your Dental Business

Listen to Episode 59: Growing Your Dental Business

Penny Reed is a dental practice speaker, coach, and author of the book Growing Your Dental Business.  She runs a company called the Dental Coaching Institute and works with dentists and their teams to raise the bar on their performance and create an office culture where the entire team looks forward to coming to work every day. As a result of her work, participants and clients share that their team is more energized, more productive, and takes more ownership of their roles and responsibilities in achieving results.

Penny began her career in dental office management in 1992. She discovered a passion for helping others grow their practices and has been coaching dentists and their teams since 1994. She has been named a Leader in Dental Consulting by Dentistry Today, from 2007 to 2018. She is a member of the National Speakers’ Association and Academy of Dental Management Consultants. In addition, she is the creator and host of the podcast Growing Your Dental Business on iTunes.

Penny lives in Tennessee with her husband Rob and is the proud mom of Brooke and Savanah. She is a raving fan of the Disney theme parks and is always planning her next trip or dental retreat near the magic.

 

Episode 58: Playing to Win

Listen to Episode 58: Playing to Win

A marketing executive for over 30 years, Jim Richardson has devoted the last decade to helping dentists create practice growth by utilizing unique strategies and techniques for attracting only the ideal patients for individual practice owners.

His 75-member firm does all of the things you’d expect from a digital advertising agency; build websites, SEO, pay-per-click ads, social media management and marketing, reputation marketing (in partnership with you)…  But, one of his most exciting ventures these days is “Playing to win” in the game of Yelp.

He is the author of the Amazon best-selling book, “Word of Mouse Marketing for Dentists” and he’s an expert in how to get traction on Yelp without giving them a dime!

Episode 57: Ed Zuckerberg

Listen to Episode 57: Ed Zuckerberg

Edward J. Zuckerberg, D.D.S.,F.A.G.D. is a 1978 Graduate of NYU College of Dentistry. He owned his own practices in Brooklyn and Dobbs Ferry, NY from 1979-2013 and has always been an early adopter of technology, introducing his first PC in the office in 1986 and completely fully networking his home-based office with broadband access in 1996. Dr. Zuckerberg’s early adoption of technologies including digital radiography, CAD/CAM & creation of a paperless office caught the attention of Industry leaders who enlisted him to lecture, write articles and beta test new technologies. The advanced technology in the home helped launch his son, Mark's, the founder of Facebook, interest in computers. With his wife of 39 years, Karen, a retired Psychiatrist, they also have 3 daughters, Randi, former Marketing Director at Facebook and now CEO of Zuckerberg Media, Donna, who received her Classics Ph.D at Princeton and is now an author and editor of the online publication, Eidolon, featuring a modern way to write about the ancient world & Arielle, who is a partner in a Financial Firm in San Francisco, as well as 6 grandchildren. Dr. Zuckerberg now regularly lectures nationally and internationally on Technology integration, Social Media Marketing and Online Reputation Management for Dentists and consults privately with Dental Practices and Dental/Medical Technology Startups in addition to treating patients part time in Palo Alto, CA. Dr. Zuckerberg authored the chapter on Social Media on the ADA’s recently released “Practical Guide to Internet Marketing.” Dr. Zuckerberg can be reached via his website, www.painlessdrz.com

He also maintains two Facebook Pages, www.facebook.com/painlesssocialmedia with tips for his colleagues on promoting their practices using Social Media to attract new patients and maintain and improve relationships with existing ones as well as a page for his patients, www.facebook.com/painlessdrz